Friday, June 10, 2011

How to Keep Up Search Engine Marketing Strategies

Search engine marketing is not a "set it and forget it" method of promotion. Being vigilant about your strategies is as important as the strategies themselves. Because links are still an incredibly powerful tool in search marketing, keeping track of the sites that are linking back to yours is a crucial step. Without, all your marketing efforts could be for nothing, especially if your web presence depends on your site's backlinks.

With the Reciprocal Link Checker, a free SEO utility, you can take control of your linking strategy like never before. Are you expecting a link from an authority in your field, but aren't sure if they are returning it? Check it out with the Reciprocal Link Checker and take control of your site's search marketing.

Check the Keywords of Your Competition

Have you ever wondered which keywords your competitors are using to rank high in the search engines? This is important because if you are focusing your efforts on the wrong keywords, your website will not rank on the first 3 pages of search results (which are the most important pages).

Niche Watch is a free online tool that helps you see the competitors for your niche keywords. This tool will help you gain a better placement in search engines by helping you compete with your competitors' keywords.

There is also a Firefox web browser add-on you can add here if you like.

Keep on Promoting!

How to Generate Keyword Combos

Your site is a puzzle, with each piece playing an integral part. Some of the most important pieces to the puzzle are keyword combinations. If you're having a hard time creating keyword combos, give the Keyword Suggestion Generator Tool a try.

Just type in a keyword and you will get keyword results and suggestions from Google, MSN, Yahoo and more. With this tool, you can stay ahead of the curve for particular keyword usage.

SEO Tools to Improve eStore Site Rankings

There are many SEO tools out there to help with your eStore site rankings, and I'm sure you've seen and used plenty of them.

Have you used SEOSiteCheckup? If not, this tool gives you detailed information and tips on all aspects of your site, many of which you might have not seen before. Just enter your site's web address and check for html page size, html compression, site loading speed, visitor breakdown, robots.txt, common keywords, meta tag analyzer and tons more! Check out SEOSiteCheckup now and try it for yourself!

How to Fix Broken Links

Broken links are no good. They'll do nothing but annoy your visitors as well as cause havoc for your search results. So why don't you confirm your links with the Valid Link Checker?

The tool is quite simple, you input a URL and wait a few minutes. When it's done running links with a green box are good, while links with a pink box require some investigation on your part. Sound easy enough?

Thursday, April 30, 2009

Install perl module for perl package manager (PPM) on Windows

I wrote a Perl script to do some formatting for my Auto Accessories Yahoo store. In order to do it, I will need to install TEXT::CSV_XS module to perl package manager (PPM). After search on the internet, I can not find a exact instruction on how to do it. With several tries, I finally get it done and here is the procedure:

1. Download Windows Perl module from http://ppm.activestate.com/PPMPackages/zips/8xx-builds-only/Windows/

2. unzip the file and put it in a directory. I use c:\tmp

3. Add the directory to PPM repository by running the following in Windows command window:
c:\ ppm repo add C:\tmp tmp

4. Install the module:

c:\ ppm install TEXT::CSV_XS

Hope this helps.

Bryan