Matt Cutts of Google on SEO and Search Engine Ranking Algorithm

Matt Cutts of Google talks a lot about SEO recent days. In a webmaster discussion at SXSW, Matt Cutts spoke about some changes Google is working on that would seem to make SEO matter less, in that sites with fresh, original quality page content that don't do a lot of SEO could potentially rank just as well, or better than a bigger site with a bigger SEO budget and a lot of SEO tactics implemented. The whole thing appears to be more about Google getting better at not helping sites just because they employ a lot of grey hat/borderline black hat tactics. Google has always tried to do this, but based on what Cutts said, it sounds like they're about to get better at it.

Changes to Google's search engine ranking algorithm have the ability to make or break businesses. Google is sending out the signal that you should worry less about the current SEO trends, and more about producing great page content, and that they're "leveling the playing field" for sites that don't pay as much attention to SEO. Obviously great content is a positive, but at the same time, Google is showing us each month all of the changes it is making, and all the while, providing tips about how to do certain SEO things better. Is Google sending mixed signals? Just how much should webmasters worry about optimization?

Useful Search Engine Keywords for Link Popularity

The following are some useful keywords in search engines for finding reliable web sites in the automotive industry to submit a link and build inbound links.

auto parts add url: Bing search results

auto parts add url: Google search results

link:www.kingsource.com: No results found for Auto KingSource?! Gotta work harder!

How about KingSource's competitiors?

link:carid.com: 13 results in Bing search, about 155 results in Google search
link:autoanything.com: 22 results in Bing search, about 224 results in Google search

The Blog-Search.com is my first effort to add url for my eCommerce Journal blog. This blog is intended for personal use on my thoughts of e-Commerce solutions, however, it is present on the internet thus searchable. I will keep it ad-free for now and see how it goes.

eCommerce Data Feeds for Search Engine

Start with the four, free shopping engines.

1. Google Product Search
The largest shopping engine, and it is FREE for merchants
2. Bing Shopping (by Microsoft)
Another large shopping engine with a FREE merchant program.
3. TheFind
An established, larger shopping engine that is FREE for merchants
4. GoShopping
A new and growing shopping engine that is FREE for merchants


Other data feeds to consider:

* Yahoo Store Bing Shopping Data Feed
* Yahoo Store Custom Feed Data Feed
* Yahoo Store Sortprice Data Feed
* Yahoo Store Custom Feed Data Feed
* Yahoo Store Commission Junction Data Feed
* Yahoo Store ShopTab for Facebook Data Feed
* Yahoo Store Shopping.com Data Feed
* Yahoo Store Amazon Product Ads Data Feed
* Yahoo Store Shopzilla Data Feed
* Yahoo Store Google Product Search Data Feed
* Yahoo Store Goshopping Data Feed
* Yahoo Store Buy.com Marketplace Data Feed
* Yahoo Store ShareASale Data Feed
* Yahoo Store Pricewatch Data Feed
* Yahoo Store Pepperjam Data Feed
* Yahoo Store Wishabi Data Feed
* Yahoo Store PriceGrabber Data Feed
* Yahoo Store TheFind Data Feed
* Yahoo Store Become.com Data Feed
* Yahoo Store Oodle Data Feed
* Yahoo Store NexTag Data Feed
* Yahoo Store BuySafe Data Feed
* Yahoo Store Wholesale Central Data Feed
* Yahoo Store ShopMania Data Feed
* Yahoo Store Monitus Web Analytics Data Feed
* Yahoo Store Pronto Data Feed
* Yahoo Store Onewayshopping Data Feed
* Yahoo Store PowerReviews Data Feed
* Yahoo Store ClixGalore Data Feed

How to Keep Up Search Engine Marketing Strategies

Search engine marketing is not a "set it and forget it" method of promotion. Being vigilant about your strategies is as important as the strategies themselves. Because links are still an incredibly powerful tool in search marketing, keeping track of the sites that are linking back to yours is a crucial step. Without, all your marketing efforts could be for nothing, especially if your web presence depends on your site's backlinks.

With the Reciprocal Link Checker, a free SEO utility, you can take control of your linking strategy like never before. Are you expecting a link from an authority in your field, but aren't sure if they are returning it? Check it out with the Reciprocal Link Checker and take control of your site's search marketing.

Check the Keywords of Your Competition

Have you ever wondered which keywords your competitors are using to rank high in the search engines? This is important because if you are focusing your efforts on the wrong keywords, your website will not rank on the first 3 pages of search results (which are the most important pages).

Niche Watch is a free online tool that helps you see the competitors for your niche keywords. This tool will help you gain a better placement in search engines by helping you compete with your competitors' keywords.

There is also a Firefox web browser add-on you can add here if you like.

Keep on Promoting!